Sunday

learnThe Basics On How TO Start Making Money With Adsense

Adsense is considered as one of the most powerful tool in a website publisher’s arsenal. It enables a person to monetize their sites easily. If used properly, it can generate a very large and healthy income for them. However if you are not using them rightly and just maximizing the income you squeeze from it, you are actually leaving a lot of money on the table. Something all people hate doing.
                 
How you can start earning money with Adsense can be done easily and quickly. You will be amazed at the results you will be getting in such a short period of time.

Start by writing some quality content articles which are also keyword incorporated. There are a lot of people given the gift of being good with words. Writing comes easy for them. Why not make it work in such a way that you will be earning some extra cash in the process.

There are actually three steps to put into mind before you begin writing your ads and having an effective Adsense.

Keyword search. Find some popular subjects, keywords or phrase. Select the ones which you think has more people clicking through. This is actually a keyword selector and suggestion tool that some sites are offering to those who are just their Adsense business.

Writing articles. Start writing original content with keywords from the topics that you have achieved in your search. Take note that search engines are taking pride in the quality of their articles and what you will be writing should keep up with their demands.

Quality content site.  Build a quality content site incorporated with Adsense ads that is targeting the subject and keywords of your articles and websites. This is where all that you’ve done initially will go to and this is also where they will prove their worth to you.

The proper positioning of your ads should be done with care. Try to position your ads where surfers are most likely to click on them. According to research, the one place that surfers look first when they visit a certain site is the top left. The reason behind this is not known. Maybe it is because some of the most useful search engine results are at the top of all other rankings. So visitors tend to look in that same place when browsing through other sites.

Some of those who are just starting at this business may think they are doing pretty well already and thinking that their clickthrough rates and CPM figures are quite healthy. However, there are more techniques and styles to generate more clicks to double your earnings. By knowing these techniques and working them to your advantage, you will realize that you will be getting three times more than other people who have been previously doing what they are doing.

Finally, Adsense has some excellent tracking statistics that allows webmasters and publishers to track their results across a number of site on a site by site, page by page, or any other basis you wanted. You should be aware oft his capability and make the most of it because it is one powerful tool that will help you find out which ads are performing best. This way, you can fine tune your Adsense ads and focus more on the ones being visited the most rather than those who are being ignored.

Another thing you should know. Banners and skyscrapers are dead. Ask the experts. So better forget about banners and skyscrapers. Surfers universally ignore these kinds of ad formats. The reason behind this is that they are recognized as an advert and advert are rarely of any interest that’s why people ignore them.

To really start making money with Adsense, you should have a definite focus on what you wanted to achieve and how you will go about achieving them. As with any other kind of business ventures, time is needed coupled with patience.

Do not just ignore your site and your Adsense once you have finished accomplishing them. Spare some time, even an hour, making adjustments to the Adsense ads on your sites to quickly trigger your Adsense income.

Give it a try and you would not regret having gotten into Adsense in the first place.

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Thursday

Awesome Article Headlines/Titles



There is no one fast and firm technique for writing a headline. If the headline works – it’s written correctly. If it doesn’t work, you’ll know.

There are, however, some basic headline rules that always work. All you have to do is learn the rules and then write headlines that obey those rules.

1.  Keep it Short and Simple (KISS)

Don’t beat around the bush; don’t try to use clever word play. Just deliver your message and let the headline do its job.

·         “Free Shipping On All Harry Potter Books Ordered By January 31”
·         “Save 30% on Authentic Designer Purses”
·         “Lose 3 Dress Sizes In 30 Days”
·         “Learn How to Increase Your Trading Skills at a No-Cost Online Seminar”
·         “Pay Less for Valentine's Day Flowers: Pre-Order Today”

2.  Keep the benefit out in front of the reader

Don’t make readers wonder what’s in it for them. State it up front and state it loud and clear.

·         Order 12 months of eBay News and get 10 eBay Store Templates Free!
·         Make $750 per week in your spare time by cleaning window blinds
·         Quit Smoking in 30 days WITHOUT Cold Turkey Symptoms
·         Learn how to profit from the coming oil shortage

3.  Try writing a newsworthy headline

People love a “newsy” headline. Newspaper journalists know that so take a cue from their writing style and watch your sales grow. This type of headline skirts a bit around the “funnel” concept because it doesn’t necessarily weed out the interested from the disinterested, but it’s powerful enough to make it worth trying.

·         “Brazilian Botanist Discovers Anti-Aging Nectar In Common Planter”
·         “Unemployed Truck Driver Finds Gold In Recycled Garage Junk”
·         “Created for his own kids, Dermatologist announces new acne treatment”
·         “Home Business Accountant Reveals 50 Legal Tax Deductions YOU Overlooked!”

Don’t be concerned if the product or service isn’t brand new. It doesn’t have to be brand new to be “news” to someone who has never heard of it.

4.  Use the power of “How To”

You almost can’t go wrong with a “How To” headline. People love learning new ways to accomplish things and they love to look knowledgeable to their friends.

·         “How to Hypnotize ANYONE in 2 minutes or less”
·         “How to write killer headlines every time”
·         “How to do all the magic tricks you see on TV”
·         “How to make money in your spare time with a block of wood and a pencil”

5.  Give them a juicy question to ponder.

Pose a question that can only lead them to read your Article to get the answer. People love questions and they’ll love your product or service if it answers it for them.

·         “Was your last raise as big as you deserved it to be?”
·         “Have you ever made THIS mistake on your resume?”
·         “What do people think when they hear you talk?”
·         “Have you ever been nervous about approaching someone you’d like to meet?”

6.  Give them a direct command.

There are plenty of people who are waiting for someone to tell them what to do. You can be their leader if you craft the right headline.

·         “Stop wasting time and get the promotion you deserve”
·         “Don’t let shyness stop you from finding true love”
·         “Stop losing at the poker table. Read this article now”
·         “Stop looking like you dressed in the dark”


7. Offer people life-changing information

People spend billions of dollars every year on books, magazines, newspapers and newsletters because they want to change their lives. You can tap into that huge market with your life-changing headlines.

·         “Ten Steps You Need To Take Now To Terrorist-Proof Your Portfolio”
·         “Discover The 5 Easy Steps To Writing Your Own Sales Copy”
·         “10 Things You Can Do Right Now To Add 20 Years To Your Life”
·         “What Your Dentist Hopes You’ll Never Discover About Over-billing”

8.  Use testimonials to let other people sell for you.

You don’t have to be an expert as long as someone else is willing to praise your product or service. You get a double bang because people want to own or use things that are popular and they want to associate with successful or popular people.

·         “Read what your stockbroker is reading and know what your stockbroker knows.”
·         “Here are the 5 things that all successful Internet marketers have in common.”
·         “Why Oprah won’t leave home without this makeup item in her purse.”
·         “15 popular Presidents carried a silver dollar with them. Here’s why you should too.”

9.  Personify your headline by adding a bit of character to the subject.

People are naturally distrustful of advertising, especially when it seems a bit hard to believe or when they feel disconnected from what the headline is saying. Add a little “down home” authenticity and watch your response rate soar.

·         “N.Y. Cab Driver Discovers Secret To Better Vision”
·         “How one Texas ranch hand wins 8 out of 10 poker hands”
·         “Swiss Jeweler rocks the world with new simulated diamond”
·         “Florida housewife bans roaches using this common pantry item”

Now that you’ve written the perfect headline, it’s time to hand the baton over to the Article body so it can do its job. Here’s how to do that.
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Tuesday

start Increasing Your Web Traffic

To help you out in generating more traffic for your site, here are some seven
surefire ways in a nutshell to increase your traffic starting from yesterday.

1) Instant traffic with PPC Search Engine advertising .

Google’s Adwords provide a great PPC (pay per click) advertising service
that assures instant traffic. However, this surefire way to increase your
traffic requires research for keywords and costs money. Therefore it is not
recommended for the beginner marketer. PPC Search Engine advertising
has reaped mega profits for many online companies and is recommended
for experienced marketers with an advertising budget.

2) Exchange or Trade Links with other sites.
 
Exchanging links with other sites will allow both parties to benefit from
increased traffic. Not only will you get traffic coming from those partner
sites, the search engines will favor your site because of links pointing to
your site from other sites. The more links traded with more sites the more
traffic could be expected.

3) Use Viral Marketing.

Viral marketing allows you to spread the word about your website or
product with the help of your consumers with little to no start up costs.
This is a marketing method that can be quite sneaky; you can attach your
company’s name, product or link to a certain media such as a funny video,
entertaining game, an interesting article or a gossip or buzz. It’s called
viral marketing because people spread the news (your website, video,
photo etc.) to others and they will pass it on to others and it will keep
spreading like a virus.
We will cover Viral marketing in detail in a specific chapter later.


4) SEO - Use proper keywords /keyword phrases for your sites content.

Search Engines look for certain keywords that they would show in their
results page. In doing so, having the right keyword and keyword phrase is
a high requirement in ranking in high in Search Engine results. You could
write your own content or you could hire someone to do it for you.
5) Write Articles and submit them for links and traffic to your site.
Submit articles to sites that would contain the same subject that your site
deals in. If you sell car parts write press releases and articles about cars
and car parts. Attach your sites description and services at the end of the
article as well as the link back to your website. Perhaps the most popular
article directory is www.ezinearticles.com
 
6) Join forums and form online communities.
 
Search for forums related to your niche. Don’t forget the massive amount
of exposure that you can get from social websites like www.myspace.com
and www.facebook.com . Capture a market and show your expertise and
credibility. When you have built trust, people will go and check out your
stuff because they know that you can provide what they need.
 
7) Email marketing – Traffic on demand.

Building your own from scratch or renting a list of names and emails,
otherwise known as email marketing is perhaps the ultimate way to
get .traffic on demand. Whether it’s an affiliate’s product, your own product
you’re selling, an email list will always be one of the most powerful ways to
generate sales. See the last chapter for more on this!

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How to generate traffic to your site using Article Marketing



If I was only going to recommend one traffic generation strategy, it would be
article marketing.  There is a reason it is so popular, it is because it actually works!
Article marketing consists of creating articles from your niche, and submitting
them to article directories.  At the bottom of each article you write, you are
allowed to link to your website.  There are quite a few article directories that are
very highly respected by the search engine s, and having links from the re pointing
to your site is a huge advantage.
Additionally, once your article is in the directories, other webmasters will come
and publish your article.  It is not uncommon for one article to get you several
high quality backlinks.
I would not suggest submitting to every article directory you can find, but rather
just stick with the top few.  This would include: 





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How to get Your Own Blog Less than 10 Minutes


Creating a blog is nothing that you need to be afraid of. There is no elaborate planning required either. However, there are a few things you would need to decide. Since these blogging service providers give you a lot of choice in terms of template and color themes, would be require to take those decisions yourself.

The following is a quick guide of what to think over before creating your blog:

  • Theme: Determine what you would be writing about or the nature of the content that you would be sharing with your readers. This depends mainly on your interest. Topics blogging to the field of politics, poetry, arts, current affairs, or almost anything under the sun can be chosen. You can stick to one theme or you can choose to write about whatever concerns you on a day to day basis. Since it is your very own web journal, you can make it as flexible as possible in all aspects.

  • Blogging Provider: Next you need to decide upon which blogging service provider you would like to use. This depends on the kind of reviews that you get about them from friends and acquaintances, or something about them that you may have read online. Otherwise, you can always try out something and find out if you like it. You can try out one of these popular sites: Blogger.com, WordPress.com, Typepad, Blogagotchi.com, Livejournal.com, JournalHome.com, TheDiary.org, Mindsay.com, Blog.com, Diaryland.com, Blogdrive.com, or Xanga.com.

  • Templates: A wide range of templates will be made available on any blogging service you decide to start you blog. Select the one you most prefer or like.
  • Freebies: The advantage with these blogging service providers is that they make your blogging experience as dynamic and interactive as possible. They enable you to install add-on features that include button, pictures, blog chalks, imoods, tagboards such as myshoutbox.com, guest maps, guestbooks, comment boxes for readers' thoughts and views, etc.

  • Additional Features: These interesting ones may not be free. By paying a price you can avail of them.

  • Nature of Blog: You must determine who should read your blog-whether you want it to be read only by a select circle, or must it be open to all. This will depend upon the content, mainly.

  • Layout: Again, there will be a wide range to choose from in terms of layout and color schemes.

  • Content: You could pick up a specific theme and write about it consistently, or merely decide on any random topic as and when it interests you. You could try putting up content for a while and see the kind of response you get, and alter or modify it accordingly.

  • Blogging Circle: Blogging is a great way to come in touch with people from across the globe. You can surf and visit other people’s blogs. Do not spam in their comment section, but write a genuine comment if you have something to say about a particular post.

  • Skins: You can customize and personalize your blog as much as you want. Using software like Photoshop you can create your own skins and make your blog attractive as well as make it reflect you own personality.

  • Publish: Finally when you are done selecting the setting and preferences, selecting a content to put up, you need to publish the content. Do not, however, forget to send the link to your blog to your friends and acquaintances so that they may come visit you.

Once you have started your blog, you will have noticed that it hardly takes fifteen minutes to do so. Maintain the blog is even easier. Here are a few tips that would help you successfully keep your blog going:

  • Update: Update frequently otherwise visitors may stop coming to your blog. It will also give you more confidence to churn out more well worded posts in the future.

  • Personalize: Even though you might be discussing general and universal themes, add your own personal touch to make things lighter and interesting.

  • Theme: If you have a theme blog you can Google for other blogs of a similar kind and build you network.

  • Spelling and Grammar: Make sure you proof read your posts. Spelling and grammatical errors can be a major put-off for many readers.

  • Advertisements: You could play host to sites like Google AdSense and earn revenue by placing their links on your blog.
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Friday

Article SEO Tools


Lisa knew that she wanted to write about her Press Release Financial Writer so all she had to do was find a good keyword phrase that she could use to wrap her article around. Here is how you would go about finding your best keywords and keyword phrases for the article you want to write.

Determining Keyword Supply And Demand


Since Google is the #1 search engine in the world, it already “knows” what keywords people are searching for (the demand) and it also knows how many web sites are using those keywords (the supply). Let’s now see how we can get Google to share that information with us.

Introducing the Google Keyword Tool.

This free tool provides you with a list of key words that are made up of the root phrase that you enter. The tool provides you with a graphical indication of how many individual searches were performed for each of the words (demand), and how many Google AdWords advertisers are bidding on those keywords (supply).

Let’s see what Lisa saw when she used this tool:

  1. Click here (page will open in a new window. Alt-Tab to return to this window.)
  2. Enter the keyword: Press Release.
  3. Make sure that the “Use synonyms” box is checked.
  4. Choose “Keyword Popularity” from the drop-down menu labeled “Choose data to display.”
  5. Click the “Get More Keywords” button.

Now scroll down about half a page and you will see something that would make any Internet Marketer’s mouth water.

Notice that there is absolutely no one bidding on the keyword phrase “press release financial” even though there is a reasonable amount of demand! Now all Lisa has to do is buy that keyword and the link to her article will come up any time someone searches using that phrase.

There are some other free SEO tools that you can use to pick your best keywords. Let’s go over a few.

The Digital Point Keyword Suggestion Tool specializes in showing you the approximate number of searches per day as tracked by WordTracker and Overture (now part of Yahoo!). This tool allows you to narrow down your statistics by country if you are not interested in global statistics.

If you run the “Press Release” search using that tool you’ll see the number of daily searches reported there is 3.5. That’s certainly not a large number. It’s nowhere near the count for “Press Release” which is over 500 per day, but the supply for the term “Press Release” is so high that Lisa would be lost in a sea of competing web sites. At least she has this little niche to herself.

Of course, she doesn’t confine herself to that one term and neither should you. You want to find as many opportunities to own a piece of your niche as you can and write articles to serve them all.

SEOBook takes a look across a number of search engines besides Google and provides more in-depth information. Here the tool reports that “Press Release Financial” gets around 350 hits per month across the major search engines.

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